Effective Date: August 10, 2026

At QECUPORA™, operated by Up Country, Inc., we respect your privacy and understand the importance of protecting the information you provide when shopping with us.

This Privacy & Data Protection Policy describes the types of information we may collect when you browse our website, place an order, communicate with our support team, or otherwise use our online services. It also explains how that information may be used, shared, and protected.

By accessing or using our website, you acknowledge the practices described in this policy.

1. Information We May Collect

We collect information that helps us provide our online store, process purchases, support customers, and improve the overall shopping experience.

Information You Choose to Provide

Depending on how you interact with QECUPORA™, you may provide information such as:

• Your name

• Email address

• Telephone number, when applicable

• Shipping address

• Billing address

• Account or login information

• Order and purchase details

• Messages sent to customer support

• Marketing preferences

When you make a payment, certain transaction information is handled by our authorized payment providers. Complete payment card information is generally processed through those providers rather than stored directly by QECUPORA™.

Information Collected Through Your Visit

When you use our website, certain technical information may be collected automatically, including:

• IP address

• Browser type

• Device type

• Operating system

• Referring or exit pages

• Pages viewed

• Approximate interaction times

• Shopping cart activity

• Cookie and similar technology identifiers

This information helps us understand how visitors use our store and how we can improve performance and usability.

2. Why We Use Your Information

Information collected through QECUPORA™ may be used for legitimate business and operational purposes.

Order Management

We may use your information to:

• Confirm and process purchases

• Arrange order fulfillment

• Provide shipping or delivery updates

• Handle returns, refunds, or order-related requests

• Maintain purchase records

Customer Assistance

Your information helps us respond to:

• Product questions

• Order inquiries

• Delivery concerns

• Account-related requests

• General customer service communications

Store Improvement

We may analyze website activity to understand customer preferences, improve navigation, evaluate product interest, and enhance the performance of our online store.

Fraud Prevention & Security

Certain information may be used to help identify suspicious transactions, prevent unauthorized activity, protect customer accounts, and maintain the security of our website.

Marketing Communications

If you choose to receive promotional communications, we may use your contact information to share:

• Product updates

• Store announcements

• Promotional offers

• New collection information

• Other relevant marketing messages

You may unsubscribe from promotional emails at any time.

3. Payments & Financial Information

Payments are processed through secure third-party payment providers made available during checkout.

QECUPORA™ does not intend to directly retain complete credit or debit card numbers after a transaction has been processed.

Payment providers may independently collect and process information according to their own privacy and security policies.

For questions regarding a payment provider's handling of financial information, please review the applicable provider's privacy terms.

4. How Information May Be Shared

We may share limited personal information with service providers when necessary to operate our business.

These providers may include companies that support:

• Payment processing

• Order fulfillment

• Shipping and delivery

• Website hosting

• Ecommerce infrastructure

• Customer support

• Email communications

• Analytics

• Fraud prevention

• Advertising and marketing

We expect service providers to use information only as necessary to perform the services they provide, subject to their own contractual and legal obligations.

QECUPORA™ does not sell personal information simply for monetary payment.

We may also disclose information when reasonably necessary to comply with applicable law, respond to legal requests, protect our rights, investigate fraud, or protect customers and other users.

5. Cookies & Similar Technologies

Our website may use cookies, pixels, tags, and related technologies to operate correctly and improve your browsing experience.

Essential Cookies

These help support core store functions such as:

• Shopping carts

• Checkout

• Account access

• Security

• Session management

Analytics Cookies

These technologies may help us understand:

• Which pages visitors view

• How customers navigate our store

• How the website performs

• Which features may need improvement

Advertising Cookies

Where permitted, marketing technologies may help us measure advertising performance or display more relevant promotional content.

You may be able to manage cookies through your browser settings or any cookie-preference tools available on our website.

Disabling certain cookies may affect the operation of some website features.

6. Advertising & Analytics Partners

QECUPORA™ may use third-party advertising, analytics, or ecommerce services to better understand website activity and measure marketing performance.

These services may use cookies, pixels, device information, or similar technologies according to their own privacy policies.

Depending on the services used by our store, these providers may include platforms such as:

• Meta technologies, including Facebook and Instagram

• Google advertising and analytics services

• Ecommerce and payment service providers

Your ability to control personalized advertising may depend on the privacy settings offered by those platforms and your browser or device settings.

7. Protecting Your Information

We use reasonable administrative, technical, and organizational safeguards designed to help protect personal information from unauthorized access, loss, misuse, alteration, or disclosure.

These measures may include:

• Secure website connections

• Encrypted transmission of sensitive information

• Access controls

• Secure payment processing

• Restricted internal access where appropriate

• Monitoring for suspicious activity

However, no internet transmission, database, or electronic storage system can be guaranteed to be completely secure.

8. Data Retention

We may retain personal information for as long as reasonably necessary to:

• Fulfill orders

• Maintain transaction records

• Provide customer service

• Meet accounting or tax requirements

• Resolve disputes

• Prevent fraud

• Comply with applicable legal obligations

When information is no longer reasonably required, it may be deleted, anonymized, or otherwise handled according to our business and legal requirements.

9. Your Privacy Choices

Depending on where you live and applicable privacy laws, you may have certain rights regarding your personal information.

These may include the ability to request:

• Access to certain personal information

• Correction of inaccurate information

• Deletion of eligible information

• Information about how your data is used

• Withdrawal from certain marketing communications

Some requests may be subject to identity verification or legal exceptions.

To make a privacy-related request, contact us at service@qecupo.com.

10. Marketing Emails

If you subscribe to marketing communications from QECUPORA™, we may send promotional messages about products, offers, or store updates.

Every eligible promotional email will provide a way to unsubscribe.

Opting out of marketing communications does not prevent us from sending important transactional messages related to an order, payment, shipment, or customer service request.

11. Children's Privacy

Our online store is intended for general adult consumers and is not designed to knowingly collect personal information from children under the age required by applicable privacy laws.

If we become aware that personal information from a child has been collected improperly, we will take reasonable steps to review and remove the information where required.

A parent or legal guardian may contact us regarding such information.

12. External Websites

Our website may contain links to third-party websites, platforms, or services.

Once you leave the QECUPORA™ website, the privacy practices of the external site will apply.

We do not control and are not responsible for the privacy policies, content, security practices, or operations of independent third-party websites.

We recommend reviewing their privacy policies before submitting personal information.

13. Privacy Rights for U.S. Residents

Residents of certain U.S. states may have additional rights under applicable state privacy laws.

Depending on your jurisdiction and the nature of our processing, these rights may include access, correction, deletion, or certain choices regarding the use of personal information.

Requests will be reviewed in accordance with applicable legal requirements.

You may contact us using the email address listed below to submit a privacy-related inquiry.

14. Security Incidents

If we identify a security incident involving personal information, we will evaluate the circumstances and take appropriate steps consistent with applicable law.

Where legally required, affected individuals and relevant authorities may be notified within the applicable notification period.

15. Updates to This Policy

We may revise this Privacy & Data Protection Policy from time to time to reflect:

• Changes to our business practices

• New website functionality

• Changes to service providers

• Legal or regulatory requirements

• Improvements to our privacy practices

When material updates are made, the revised version will be posted on this page with an updated effective date.

We encourage customers to review this policy periodically.

Privacy Questions?

If you have questions about this policy, want to request information about your personal data, or need assistance with a privacy-related matter, please contact us.

QECUPORA™
Operated by: Up Country, Inc.
Email: service@qecupo.com

We will review privacy inquiries and respond in accordance with applicable requirements.

QECUPORA™ — Thoughtful petwear, with respect for your privacy.